DeviceDIRECT
We capture the "signal" of your ideal customers' devices...and without them searching for you...display your ad direct to their devices.
An Amazing New Generation of Location-based Digital Marketing
We Don’t Need or Use:
SEO – Cookies – Key Word Searches – Google Ad Words – Pay-Per-Click
Instead:
How We Capture
We capture the SIGNAL of your ideal customers’ DEVICES by their location, anywhere in the continental U.S. in 7 different ways.
We can even go back 6 months and capture devices that were at a location in the past!
Then:
How Customers See The Ad
When those devices visit virtually *any website that serves ads, your company’s custom banner ad will automatically DISPLAY…
then again as they move to other ad-enabled websites (over 1,000,000 sites)!
*Not on FB, Instagram, LinkedIn, children’s sites or any vice or porn sites
Privacy Notice
We capture ONLY the signal of a device (Mobile, Tablets, Laptops, Desktops) NO. Personal. Data.
We are 100% Privacy Compliant (PII).
Seven ways we capture
and target your ideal prospects' devices
… without them SEARCHING for your type of business.
Offline Lists
Targeted Customer Mailing Lists, Political Campaigns etc. A mailing list with street address, city, state and zip (no names). For example, a list of people who have voted in the past elections (they show up!) or a filtered list of current or prospective clients. Our system converts these to a longitude and latitude location and then captures the signal of devices at that specific location.
Geographic Search
Office Buildings, Subdivisions, etc. - In our Portal we can map (down to a meter) and polygon around a building, subdivision, church, hotel, golf course, convention center, music venue, outdoor street fair, etc. So we can target certain homes that might be a good customer for a close by business like a Dentist, Doctor, Restaurants, Grocery Store, or other retailers in the immediate area.
Trade Shows, Conventions, Concerts
If we are targeting an event like a trade show or concert where people have only a mobile phone, our system automatically maps that device to its validated point of origin (Home) and then captures the signal of other devices like Tablets, Desktops and Laptops … which all have larger screens! If the venue is one where people would readily get on the WiFi we can deliver ads to them while they are there. If not, then we can deliver ads to them a few days later.
New Homeowners
Perfect for companies who highly value new homeowners and have products or services new homeowners need. For example: Furniture, Appliances, Flooring, Security Alarms, Banks, Restaurants, Blinds, Cabinetry, etc. We get a daily data feed of the addresses (by zip code) of people moving into a new house that DAY! The next time they get online and visit any website that serves ads, they will see our clients custom Banner Ad.
We can target them for 90 days.
homeowners selling their homes
Homes just listed on MLS would be highly valued by a Moving Company or other businesses where timing of a move is important. The same day a person lists their house on the MLS listing, we capture their devices (by zip code) and are able to begin targeting ads to them beginning THAT DAY - whenever they visit any random site that serves ads.
Neighbors of Your Current Customers
With this capture, we can serve ads to about 25 neighbors. This is an ideal strategy for businesses like HVAC, Auto Dealers, Security Alarms, etc. to target specific neighborhoods where they already have customers and can customize their ad to take advantage of their customers' good will.
Real-Time Advertising
With many types of our capture, we do not send ads to people in real-time. They must have access to a WiFi for us to send them real-time ads. To send real-time ads, we can capture the router at a location and deliver ads via the WiFi to the devices that use that WiFi. For example, about 85% of the people who check into hotels use the WiFi. This is ideal for a neighborhood restaurant or other business in the area that might want to target hotel guests like business travelers, tourists or vacationers. College campuses also have a lot of WiFi access. So, if students and faculty are good prospective customers for you,
we can do it!
We have seen amazing success with our DeviceDIRECT technology in a variety of industries.
Here are just a few:
New Upscale Restaurants
We can capture all the devices that have been at competitor’s restaurants during the past 6 months. To target lunch or dinner traffic, we can send digital ads to the devices of people working in area businesses. We can also target hotels in the area.
Build Your Brand
A revolutionary way to get your Brand in front of your ideal prospective customers WITHOUT THEM ever searching for your type of business with key words or SEO.
New Homeowners
450,000 people MOVE in the US every week. As soon as a home is listed on MLS, a moving company can begin targeting that home owners devices with ads. When the new resident moves in, other local businesses can begin targeting the new home owners.
Dental and Medical Practices
Increase the number of new patients each month by targeting high-end apartments and specific homeowner demographics within 2 miles of the practice.
Music and Event Marketing
Capture mobile devices at clubs, concerts, festivals, and tradeshows - events that happened up to 6 months ago. For an artist, we can capture the customers that frequent the clubs on their tour and drive traffic to their upcoming concert.
Political Campaigns
In the past, only snail mail was available for direct marketing using the voter registration list. With DeviceDIRECT we can capture the devices of voters using their street address and send political ads direct to their devices. We can also capture devices at rallies and other political events.
Car Dealerships
Capture the signal of devices of people shopping on competitor’s car lots. Based on addresses provided by dealership, we can map people who live in the same neighborhood as recent customers who bought cars. For a dealership that is trying to increase car servicing, we captured the devices from recent patrons of quickie oil change locations in the area.